AI for Customer Service

Welcome to the new dawn of exceptional customer service powered by Artificial Intelligence.

Customer service is one of those things that a business cannot run without. It is the heartbeat of your business. From the days of writing on ledgers and phones with rotary dials to automated menus and email support – it’s a journey. 

Now, a new chapter of influence with artificial intelligence (AI) unravels. This is not a step, but a leap ahead – one single step that promises to change the way we interact and serve our customers.

What do we mean by AI for customer service?

AI for customer service solutions means using AI technologies to automate and augment customer service operations. Think of chatbots responding in a flash, sentiment analysis that unearths customer emotions, or machine learning algorithms that generate tailor-made recommendations meant for the end-users.

These tools can handle routine queries, freeing up human agents for complex issues. This will result in efficient service provision, high satisfaction among the customers, reduction in operational costs, among other benefits as we find below

    Benefits of AI-powered customer service

    Customer service AI offers many benefits that are redefining how businesses interact with customers. Here are some key advantages:

    Better customer engagement

    When you incorporate AI into customer service, it allows your business to connect with customers in deeper and more personal ways. 

    For example, AI chatbots will analyze the tone, sense frustration, and use these to tailor solutions. These capabilities make it possible to establish deeper and better connections, elevating satisfaction by 38%.

    A reduction in customer wait times

    AI-powered customer service significantly reduces customer wait times through the instant response capabilities of solutions such as chatbots and virtual assistants. 

    AI-driven systems can decrease wait times significantly, ensuring prompt assistance 24/7. This swift resolution enhances satisfaction, minimizes frustration, and improves overall customer experience.

    Improved agent performance

    A typical customer service agent needs many things to do their job effectively. These are some of the top ones:

    • Access to the right information
    • Knowing how to talk or write responses to different customers
    • Ability to analyze customer data and understand their issues better
    • Offering valuable insights to customers
    • Facilitating customer learning journeys
    • Ability to collaborate effectively with other agents

    Traditionally, the agents had to do these things all by themselves. Taking time to look for information so they can answer customers, using guides to know how to speak right to customers, going through lots of historical data to have a better understanding of different customers, etc.

    Now, imagine AI automating all these items, freeing up the agents to attend fully to customer issues. They get the right information instantly, and this enables them to serve customers swiftly.

    Rich insights that boost customer success

    AI uses three blocks to help a business dig for insights that boost customer experiences. Big data analysis examines large datasets to uncover patterns and trends, predictive analysis forecasts future outcomes and customer behavior, while sentiment analysis assesses emotions expressed in text data.

    Swift information retrieval

    Information retrieval involves accessing relevant data from various sources like knowledge bases, customer databases, and historical interactions.

    Advanced AI tools such as natural language processing and machine learning algorithms facilitate efficient information extraction and processing. This information can then be used to facilitate solutions such as providing personalized responses, troubleshooting issues, and offering relevant recommendations to customers promptly.

    Competitive edge

    Did you know that 73% of customers say personalized service influences their buying decisions? 

    AI delivers exactly that! Anticipate needs, offer customized solutions, and surpass expectations. Happy customers become vocal advocates, building loyalty and leaving competitors floundering.

    Transform your customer service with Tricension AI customer service solutions

    Our AI-powered customer service solutions will decrease your organization’s support expenses significantly and increase the overall customer satisfaction – which is what every company desires.

    Here is a glance at some of the AI customer service solutions that we are developing for companies in different industries:

    Chatbots

    Chatbots are AI-driven virtual assistants that engage in text-based conversations with users. We mostly deploy them in places like websites, messaging apps, and social media platforms. These digital helpers will handle routine inquiries, provide information, and assist customers efficiently.

    The chatbots use natural language processing (NLP) algorithms to understand user queries. They analyze keywords, context, and intent to generate relevant responses. Some chatbots follow predefined rules (rule-based), while others learn from interactions (machine learning-based).

    With virtual assistants, your customers will no longer need to wait until they reach a human agent whenever they have complex issues. Queries that come in during off-call hours will not be pushed till the next day.

    Sentiment Analysis

    Sentiment analysis, as one of the AI-based technologies being adopted in customer service, analyzes and captures the sentiment contained in feedback, reviews, or any other expression of emotion engendered in customer interactions.

    We implement sentiment analysis through natural language processing, hence able to detect and classify sentiments as positive, negative, or neutral.

    Through sentiment analysis solutions, your company will have an easier time pointing to those negative feedback or complaints that can be repaired at once. 

    You may also want to deploy sentiment analysis toward the launch of a new product, a marketing campaign, or a recent customer service experience to determine how the public feels about such activities.

    Predictive Analytics

    Use your historical data and statistical algorithms to anticipate customer behavior. Our predictive analytics solutions will enable your organization to provide better customer service in the following ways:

    • Customer Lifetime Value (CLV): Identify high-value customers and estimate their lifetime value to the company. Use the insights to plan for resource allocation.
    • Churn Prediction: What is the probability that a customer will leave for one of your competitors? Early detection will give you ample time to design actions aimed at retention and, correspondingly, for reducing churn rates.
    • Personalization: Predictive analytics tailors interactions. For instance, it can recommend personalized product suggestions based on past behavior.
    • Efficient Marketing: By simulating customer journeys, predictive analytics can help you to optimize marketing strategies. It ensures targeted outreach through the most effective channels

    Overall, our predictive analytics solution for customer service will empower your company to move from reactive to proactive customer service, ultimately leading to happier customers and stronger businesses.

    Self-Service Resources

    Self-Service Resources are content hosting platforms for resources such as FAQs, troubleshooting guides, product manuals, and indeed any other piece of documentation a user may need access to. 

    We deploy self-service solutions through websites, chatbots, and, indeed, mobile applications. For example, in the case where a client experiences a problem, they can search the knowledge base for related articles or troubleshooting procedures.

    Intelligent Routing

    Intelligent Routing is an intriguing concept that dynamically directs data or requests to specific destinations based on various factors. 

    Imagine a crossroads with multiple roads leading in different directions, frequented by cars, cyclists, and pedestrians. Intelligent routing acts as a savvy traffic manager, equipped with real-time information about traffic conditions, road maintenance, and specific vehicle requirements.

    We develop intelligent routing solutions that operate through several protocols, including context awareness, load balancing, geographic proximity, failover, redundancy, and quality of service (QoS). 

    For real-time applications like video calls, intelligent routing prioritizes low latency and high bandwidth, ensuring seamless communication even during peak hours.

    Automated Call Transcription

    We use AI technology to create tailored solutions that convert your company’s spoken conversations from phone calls into text format automatically. 

    Speech recognition algorithms will transvoice the calls either in real-time or post-call, making it possible to record valuable information and analyze what is being said for deeper insight.

    AI-powered transcription enriches the customer service process by providing high-quality, accurate records that can be used for quality assurance, compliance, and training. Call transcription can certainly be a richer way to pull actionable data, sense trends, and keep an eye on how well agents are performing.

    AI-powered customer service in action: inspiring case study

    We choose to use the case of Sephora, the industry-leading chain of cosmetic stores. Sephora has harnessed the power of AI and digital transformation to enhance customer experiences. 

    Sephora’s chatbot, Ora, helps out millennials 24/7. It answers questions regarding frequent shopper points, product availability, and tracking orders, among others. Sephora’s makeup app with facial recognition lets customers virtually try on makeup.

    It scans the user’s face, detects features, and lets them experiment with makeup to see how it looks on them. Sephora’s virtual support agents assist customers by reserving products, checking availability, and providing store information. It seamlessly connects users with in-store beauty advisors.

    The future of AI in customer service

    As you can guess, the future of AI-driven customer service is nothing short of promising. Some of the major trends to look out for include:

    • Wide adoption of chatbots: Chatbots will keep growing in adoption because of their cost-efficiency and ability to work around the clock. The chatbot market by itself will be worth $27.3 billion by the year 2030.
    • Personalization: AI will use customer data to customize experiences, offering personalized customer service, recommendations, and interactions.
    • AI-human collaboration: Virtual agents, trained on service transcripts, will work alongside human support teams. This synergy ensures efficient and empathetic customer interactions.

    In summary, AI will revolutionize how companies engage with customers, from chatbots to immersive experiences

    We know you understand that exceptional customer service is central to maintaining a competitive edge. We want to help you achieve exactly that with our well-thought-out and customized AI customer service solutions.

    Most importantly, these solutions do not mean that human agents will be driven out of their jobs. Agents are still critical in customer support. The introduction of AI into this function is meant to enhance service quality and give the best to customers. It’s a win-win.

    Tricension Software Development & Tech Advisory